Brand Communication Specialist

5 hours ago


Stockholm, Stockholm, Sweden Philip Morris ApS Full time

Job Description:

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We're looking for a skilled Junior Brand Manager Content and Communication to join our team. In this role, you will be responsible for supporting, developing, and deploying brand communication campaigns and initiatives that enhance brand image, visibility, tone of voice, resonate with consumers, drive brand funnel and equity as well as category/portfolio targets.

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Responsibilities:

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  • Supporting Manager Inhalable Brand Communication & Content in development of the Nordic Brand Communication Strategy.
  • Conducting thorough data analysis to measure the effectiveness of brand programs and activities.
  • Coordinating and aligning with relevant markets within the cluster to secure integration in the market's deployment strategies.
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What You'll Do:

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  • Develop and drive comprehensive performance marketing strategies to drive user acquisition and conversion across various direct and indirect digital channels.
  • Drive development of the Nordic-specific communication toolboxes (concept, visual, content, channel assets).
  • Ensure that all brand programs and activities are in full compliance with local market regulations, the PMI Marketing code, and business conduct policies and practices.


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