
Marketing Analytics Professional
3 days ago
About Our Company
Group M Worldwide Inc. is one of Sweden's largest media agency groups, consisting of Wavemaker, EssenceMediacom, Mindshare, Nexus, and Choreograph. We aim to create benefits for our clients through collaborations with the group's agencies, leveraging economies of scale in trading, technology, and data.
Main Responsibilities:
- Developing technical solutions using advanced analytics and innovative methodologies to help clients understand their marketing investments.
- Packaging and presenting findings to inform and inspire C-level stakeholders at leading companies.
- Contributing to exciting projects involving attribution modeling, experiments, and algorithm development, while also contributing to automated reporting tools and data science initiatives.
Requirements and Qualifications:
- Bachelor's/Master's degree in Engineering, Statistics, Mathematics, Economics, Business Administration, or similar field.
- A curious and business-oriented mindset with prior knowledge of the marketing industry.
- Strong storytelling and communication skills to explain complex issues to non-technical audiences.
- Experience from programming, preferably Python.
- Familiarity with analytical methods such as time series analysis, statistics, media mix modeling, or econometrics.
- Fluency in both English and Swedish.
- A valid permit in Sweden.
- Excellent skills in Excel and PowerPoint.
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