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Content Optimization Expert for Online Gaming
7 hours ago
Content Optimization Expert Role
Are you a content expert looking for a new challenge? Do you have a passion for the iGaming industry and a proven track record of delivering high-quality content? We are seeking a Content Quality Specialist (UK Sports Betting Expert) to join our team and help drive our content strategy forward.
Key Responsibilities:
- Content Strategy Development: Define and execute brand-aligned content strategies by creating insightful, data-driven content briefs that effectively meet user search intent and drive website engagement.
- Collaboration: Collaborate closely with cross-functional teams to achieve defined product goals.
- Performance Analysis: Analyze traffic, engagement, and conversions to generate actionable insights for continuous content optimization.
- Content Review: Provide constructive feedback to writers on submitted work, checking for errors and inconsistencies to ensure high-quality content.
- Research and Development: Conduct in-depth research on industry-related and sports topics to develop original content, utilizing keyword research and SEO best practices.
What We Offer:
- Full remote working offered through contractor agreement OR Hybrid working setup.
- Company events in Malta organised and paid for by WIS for EU employees – twice a year.
- Access to learning platforms and educational support.
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