Content Strategist

7 hours ago


Stockholm, Stockholm, Sweden TN Sweden Full time

About TN Sweden

TN Sweden is a leading recruitment agency specializing in IT and tech talent. We deliver high-quality services, working closely with businesses and candidates alike, acting as real HR business partners.

We offer HR advisory and match the right candidate with the right job. Our team consists of experts with extensive knowledge in the tech industry, ensuring that we provide the best possible solutions for our clients.

About the Opportunity

This role presents an exciting opportunity for a skilled SEO expert to join our team and contribute to the success of our affiliate gaming client.

The ideal candidate will have a strong background in SEO, specifically within the affiliate marketing sector of iGaming, with a focus on casino. They will develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings for our affiliate websites, focusing on the Swedish market.

The successful candidate will be responsible for conducting in-depth keyword research, competitive analysis, and performance tracking to identify growth opportunities and optimize existing content.

We are looking for someone who can collaborate closely with content creators, designers, and other stakeholders to ensure SEO best practices are integrated into all content strategies.

The role also involves monitoring and analyzing website performance using tools such as Google Analytics, Search Console, and other SEO-related software to provide actionable insights and recommendations.

We require someone who can stay up-to-date with the latest industry trends, algorithm changes, and best practices in SEO and affiliate marketing, particularly within the iGaming sector.

Responsibilities:

  • Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings for our affiliate websites, focusing on the Swedish market.
  • Conduct in-depth keyword research, competitive analysis, and performance tracking to identify growth opportunities and optimize existing content.
  • Collaborate closely with content creators, designers, and other stakeholders to ensure SEO best practices are integrated into all content strategies.
  • Monitor and analyze website performance using tools such as Google Analytics, Search Console, and other SEO-related software to provide actionable insights and recommendations.
  • Stay up-to-date with the latest industry trends, algorithm changes, and best practices in SEO and affiliate marketing, particularly within the iGaming sector.

Requirements:

  • Native Finnish speaker or equivalent fluency, with strong proficiency in English.
  • At least 2-3 years of experience in SEO, specifically within the affiliate marketing sector of iGaming, with a focus on Casino.
  • Proven track record of successfully managing SEO campaigns that drive organic traffic and improve search engine rankings.
  • Strong understanding of SEO tools and analytics platforms (e.g., Google Analytics, SEMrush, Ahrefs).
  • Familiarity with content management systems and basic HTML/CSS is a plus.
  • Excellent analytical skills with the ability to interpret data and translate it into actionable strategies.
  • Strong communication skills, both written and verbal, with the ability to collaborate effectively across departments.
  • Self-motivated, proactive, and able to work independently in a remote environment.

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