Brand Strategy Director
5 days ago
FwB Agency is a rapidly growing creative full-service agency known for pushing boundaries in the media production industry.
We focus on delivering measurable results with the perfect blend of creative strategy, execution, and business impact. Our team has a great track record of executing brand strengthening strategies for high profile brands as well as operational in-house experiences from well-renowned scale-ups.
Job Description:
- Lead strategic brand development, creating strong, differentiated brand identities and positioning strategies.
- Conduct in-depth market research, target group analysis, competitive analysis, and consumer behavior research to uncover key insights and opportunities.
- Develop and articulate clear, actionable brand and campaign strategies that guide creative execution and drive results.
- Collaborate closely with creative, operations, and marketing teams to ensure strategic alignment and impactful outcomes.
- Present strategic recommendations to clients with confidence and authority, becoming a trusted advisor.
- Mentor and guide junior strategists, fostering a culture of learning and growth.
- Stay ahead of industry trends and emerging technologies, constantly seeking new ways to innovate and enhance our strategic approach.
Requirements:
- 4+ years of experience in a strategic planning and/or brand strategy role within a creative agency and/or in-house team.
- Proven track record of developing and implementing successful strategic campaigns.
- Exceptional analytical and problem-solving skills, with the ability to synthesize complex information into clear insights.
- Strong understanding of brand strategy, marketing principles, and consumer behavior.
- Excellent communication and presentation skills, with the ability to articulate complex ideas in a clear and compelling manner.
- A collaborative and team-oriented approach.
- A passion for creativity and a desire to push boundaries.
What We Offer:
- A collaborative and supportive work environment.
- Opportunities to work on exciting and challenging projects for leading brands.
- Competitive salary and comprehensive benefits package.
- Professional development and growth opportunities.
- A vibrant and creative company culture.
Ready to Make an Impact?
If you're a strategic thinker with a passion for branding and creativity, we want to hear from you. Please submit your resume and a compelling cover letter outlining your relevant experience and why you're the perfect fit for this role.
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