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Market Engagement Lead
2 weeks ago
About Our Team
We're a dynamic and innovative team dedicated to shaping the future of consumer electronics. As a Category Activation Specialist, you'll collaborate with our cross-functional team to drive commercial success and marketing activation impact across our product categories.
Your Key Responsibilities
- Product Activation & Lifecycle Management: Design and implement activation plans for each product category, focusing on driving continuous engagement and expanding reach beyond initial launches.
- Customer Engagement & Post-Purchase Strategies: Support in building post-purchase engagement programs that drive consumer loyalty, helping to nurture long-term relationships with customers.
- Capture Market Feedback: Act as a conduit between the market and product teams, providing actionable insights based on customer data and feedback.
- Global Market Adaptation: Tailor product activation strategies to align with regional market needs, ensuring continued relevance and consumer interest across different markets.
Requirements
- Strong commercial & marketing activation mindset.
- Excellent analytical and problem-solving skills.
- Ability to work collaboratively across departments.