Marketing Automation Strategist

12 hours ago


Stockholm, Stockholm, Sweden TN Sweden Full time

About the Opportunity

Description

This is an exciting opportunity to join our team as a Product Manager and lead the development of our marketing automation solution. As a key member of our team, you will shape the future of our marketing product portfolio and drive business growth through innovative solutions.

Your primary responsibilities will include driving the strategic direction of our digital marketing offering, understanding market needs, analysing customer feedback, facilitating stakeholder meetings, developing business cases, and taking products to market.

You will be responsible for clearly communicating the what, why, and how of our product offerings to go-to-market teams, owning and executing product launch plans, and collaborating with cross-functional teams to ensure alignment and shared knowledge.

Responsibilities
  1. Drive the strategic direction of our digital marketing offering
  2. Understand and document market needs, capturing all perspectives, along with underlying requirements
  3. Analyse customer feedback to identify trends and directions
  4. Facilitate stakeholder meetings across markets and categorise outcomes into actionable initiatives
  5. Develop business cases for key initiatives
  6. Owning and executing product launch plans


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