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Digital Marketing Director

1 week ago

Stockholm, Stockholm, Sweden Nordea Bank Norge ASA Full time

We are seeking a talented Digital Marketing Manager to play a key role in driving our digital marketing & sales efforts toward consumers. As a valuable member of our Data, Digital Sales & Engagement team, you will work with enthusiastic digital sales and marketing specialists who are eager to raise the bar for personal customers in Sweden.

The ideal candidate will have a proven track record of experience in digital marketing, with a strong background in email marketing, paid media activities, content creation, and creative production management. You will be responsible for collaborating closely with the Digital Journey Lead to capture customer & business needs, and translate those into impactful digital marketing and sales solutions.

As a Digital Marketing Manager at Nordea, you will be part of an agile environment where we experiment and grow together. We value collaboration, ownership, passion, and courage, and we believe that you share these values with us.

We are looking for someone who is dependable, willing to speak up even when it's difficult, and committed to empowering others. You should have extensive knowledge and experience with Adobe analytics, and/or other web analytics tools, as well as strong communication skills and a creative mindset.

Key Responsibilities:

  1. Translate business objectives and customer needs into effective digital marketing & sales strategies and activities.
  2. Ensure the digital marketing & sales strategy is executed at the highest levels, delivering the expected results through close collaboration with the journey team.
  3. Inspire, guide and manage journey specialists on how their work is connected to the full journey, as well as other journeys, in support of building a connected digital omni-channel experience.
  4. Lead the communication and creative ideation and asset production process.
  5. Identify and lead new strategic growth initiatives.
  6. Be the marketing performance analytical wizard, who properly spends time looking at dashboards in Adobe to track and improve performance.
  7. Ensure brand identity, brand guidelines and compliance regulations are adhered to.