Head of Brand Engagement

4 hours ago


Stockholm, Stockholm, Sweden Hyundai Motor Sweden Full time
Job Description
As Head of Marketing & Customer Experience, you will lead Hyundai's marketing and CX team, driving brand awareness, customer engagement, and business growth. You'll develop and execute innovative marketing strategies that support sales targets, enhance customer loyalty, and position Hyundai as a leader in the Swedish market.

Key Responsibilities include:
* Managing the Marketing & CX team, covering Brand Communication, PR, CX, and Digital.
* Developing strategic marketing plans aligned with Hyundai's global vision and market trends.
* Implementing data-driven campaigns that boost sales, retention, and brand preference.
* Optimizing digital lead generation and improving customer journeys for a seamless experience.
* Working closely with Sales, Business Strategy, and external agencies to maximize impact.
* Overseeing key initiatives and ensuring cost-effectiveness and ROI-driven decisions.

Required Education, Experience, and Skills include:
* A university degree (Bachelor's/MBA) in Marketing, Business, or a related field.
* Fluency in Swedish and English, both written and verbal communication skills.
* Proven experience as a Head of Marketing or Marketing Director, with a strong track record of leading cross-functional teams and delivering measurable results.
* Experience in the automotive industry.

Desired Competencies include:
* Skilled at analyzing data, planning effectively, and staying organized to drive impactful outcomes.
* Advanced proficiency in Excel, PowerPoint, and other key digital tools.
* Deep understanding of marketing principles with hands-on experience leading multi-channel campaigns.
* Strong project management skills, ensuring seamless execution from start to finish.
* Expertise in managing budgets efficiently while maximizing ROI.
* Thriving in fast-paced environments, balancing multiple priorities without missing a beat.
* Excellent presentation and influencing skills, making complex ideas easy to grasp.
* A natural collaborator with a passion for developing and leading teams.

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