Marketing Automation Expert

3 days ago


Solna Municipality, Sweden SAS Cargo Group AS Full time
Marketing Automation Expert Job Description

We are seeking a highly skilled Marketing Automation Expert to join our team. As a key member of our CRM & MA team, you will be responsible for developing and implementing marketing automation strategies that drive sales and engagement.

You will work closely with copywriter, art director, Marketing Automation specialists, stakeholders, and our B2B sales team to create loyalty-driven communication for our EuroBonus members and B2B customers.

The ideal candidate will have excellent communication skills in English, a bachelor's or master's degree preferably in marketing or a similar field, and 2-3 years of experience from having worked with automated and personalized sales-driving communication through email and SMS towards B2C and B2B segments.

Responsibilities:

  • Develop and implement marketing automation strategies that drive sales and engagement.
  • Collaborate with cross-functional teams to ensure alignment and effective execution.
  • Analyze customer data to inform marketing automation strategies and optimize results.

Requirements:

  • Bachelor's or Master's degree in marketing or a related field.
  • Excellent communication and analytical skills.
  • 2-3 years of experience in automated and personalized sales-driving communication.


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