
CRM Project Lead
5 hours ago
At TN Sweden, we value diversity and are committed to assessing candidates on their merit without discrimination. We're looking for a talented Senior CRM Manager to join our team.
This leadership role involves managing and leading the Swedish CRM Team across all brands, as well as key/high profile CRM projects alongside the Head of Customer Engagement. As a Senior CRM Manager, you will be responsible for driving continued optimisation and success across the Swedish CRM team.
About the Job:
- Execution of CRM strategies across multiple brands, ensuring alignment with overall business objectives.
- Utilising data sources to gain insights into player behaviour, market performance, and campaign performance, translating into meaningful actions.
- Cross-functional collaboration with teams such as marketing, telesales, VIP, and CX to align CRM initiatives with broader organisational initiatives.
- Drive continuous improvement and innovation in CRM practices, processes, and technologies.
About You:
- Excellent knowledge of English.
- Fluent in Swedish.
- Marketing mindset and analytical traits.
- Experience managing a team.
- CRM experience is a must.
- Methodical and structured.
- Social and loves working in a multi-cultural environment.
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