GB Foods – Nordic Brand Manager

3 weeks ago


Malmo, Skåne, Sweden TN Sweden Full time

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Client:

GB Foods

Location:

Lund, Sweden

Job Category:

Other

EU work permit required:

Yes

Job Reference:

68e47cb311f0

Job Views:

6

Posted:

02.04.2025

Expiry Date:

17.05.2025

Job Description:

Do you love food and are interested in working with strong local brands? Do you want to be part of a successful and positive team? Then we can offer you an exciting role within fast moving consumer goods as Nordic Brand Manager. GBfoods has strong brands such as Blå Band, Bong Touch of Taste etc.

Main Responsibilities

As a Nordic Brand Manager you will mainly be responsible for continuing the development of your brand to further strengthen the position in the Nordic market.

You have the total responsibility of your product portfolio, including tasks as:

  • Developing the product portfolio for growth, optimization, and development
  • Project management of new product innovations from idea to launch
  • Creating annual brand plan and recommending a long-term growth strategy for the portfolio in line with long term strategic plan and the overall business plan and strategy
  • Creating and implementing media strategy and communication ATL incl. content in all digital channels
  • Planning, executing and following-up on brand and marketing/campaign activities, including both TV, VOD, and digital channels
  • Analysing the business, market data and trends to exploit growth opportunities
  • Being responsible for marketing budget and P&L, according to business goals
  • Close cooperation with international cross-functional teams, internal and external parties such as media and creative agencies

You will be part of our Nordic Marketing team and will report directly to our Nordic Marketing Manager.

Your Profile

We are looking for a commercial person who takes initiative and has a strong drive. You are self-initiated but at the same time a team player with positive energy. You are structured, analytical, action and result oriented with great social and presentation skills. To succeed in this role you have strategic and analytic skills, you understand and follow the market trends and consumer needs. You have great understanding of the digital marketing channels and enjoy the role of a project manager, being able to handle complexity and several different projects simultaneously. You have the ability to build and maintain working relationships with different internal parties and stakeholders on a local and a European level, as well as relations with our external parties like media and communication agencies.

Qualifications
  • You have a bachelor's or master's degree in business administration, marketing or similar
  • Minimum of 3-5 years of experience, preferably from Brand Management and Innovation Project Management within FMCG.
  • Experience from category management is also beneficial.
  • You are fluent in Swedish and speak English on a business level.
About GB Foods

GBfoods is a global food company with a turnover of approximately 1,400 M€. We have 3,600 employees and exist in more than 50 countries in Europe and Africa. We are passionate about food, and we know what our consumers like. Our Purpose "Celebrating local flavours" is to empower and take care of each of the local communities we belong to and to bring out their authentic flavours. The Nordic brand portfolio consists of well-known brands such as BONG, BONG Touch of Taste, Mrs Cheng's, Blå Band and Varma Koppen. GBfoods Nordics incorporates Sweden and Finland with the HQ located in Lund.

How to Apply

GB Foods is collaborating with Academic Search International. For questions about this role or the recruitment process, please contact Senior Consultant Marcus Kleine at or Researcher Sandra Dabbour at.

We are looking forward to your application as soon as possible since we will make a continuous selection. You apply by clicking on the "Apply now" button below, where you enter your personal details, enclose CV and cover letter written in English. All information is handled confidentially in accordance with Academic Search Integrity Policy as well as the new data protection act, GDPR. This means that we can only process applications coming through the applications system. Thank you for your understanding.

Academic Search International is one of Scandinavia's most merited companies within Executive Search & Interim Management. Our focus is people with documented manager- and specialist competences. We have close collaborations with national and international companies with strong brands and purpose. Our mission is to unite the best qualified candidates with the toughest challenges at the most interesting companies in Sweden. Our values are KNOWLEDGE, ENGAGEMENT, RESPONSIBILITY and COLLABORATION. Through these values, we make a difference in all our relationships.

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