Brand Manager Oncology

2 weeks ago

Solna Municipality, Sweden Johnson & Johnson Full time
About Johnson & Johnson

Johnson & Johnson is a company committed to doing good for the world. We blend Heart, Science and Ingenuity to profoundly change the trajectory of health for humanity.

For more than 130 years, diversity, equity & inclusion (DEI) have been part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Our commitment to respect the dignity and diversity of all is embedded in our Credo. We know that the success of our business depends on having the best talent in a workforce that reflects the diverse markets we serve around the world and an inclusive culture that values different perspectives and life experiences.

That is why we in the Nordics are working to create an inclusive environment where diverse backgrounds, perspectives and experiences are valued and each and every one of our people feel that they belong and can reach their potential.

At the Janssen Pharmaceutical Companies of Johnson & Johnson, what matters most is helping people live full and healthy lives. We focus on treating, curing and preventing some of the most devastating and complex diseases of our time. And we pursue the most promising science, wherever it might be found. Thriving on a diverse company culture, celebrating the uniqueness of our employees and committed to inclusion. Proud to be an equal opportunity employer.

Introduction

Our unwavering dedication to patients diagnosed with cancer spans more than 30 years. That legacy is reflected in our track record from advancing innovative science through to bringing transformative therapies to patients. Oncology is a key area of continuous research and development within Johnson & Johnson. While we continue to grow within current treatments we also plan and prepare for new innovative treatments.

We are opening up for an exciting opportunity for a Brand Manager Oncology, focus on Genitourinary (GU) Oncology, to join our experienced and highly motivated team, all with a clear goal to serve patients, every day You will experience being in a dynamic environment where motivation, passion and innovation are key drivers for success. You will use your experience to help develop strategies and to drive implementation of cross-functional and tactical plans. This is a great opportunity if you want to continue to develop in your role, as well as grow in an organization and evolve as a person.

The position sought for is reporting to the Business Unit Lead Oncology. The position is based in Solna, Stockholm.

Objectives of the Position
  • Develop and deploy a cross-functional, omnichannel communication and brand strategy aligned with the EMEA strategy, though customized to local needs and opportunities.
  • Drive and support promotional activities such as events, projects and ad-boards.
  • Build and implement Marketing/Commercial materials and assets, including f ex campaigns and customer updates such as newsletters, web content and webinars.
  • Implementation of the segmentation, targeting, channel and marketing mix strategy, taking into consideration local market and customer needs and using/crafting CRM.
  • Train and support the field-based team on relevant messaging and assets.
  • Collaborate with cross-functional teams to find innovative solutions for our partners; identify insights, uncover unmet needs and investigate the feasibility to deliver strategic customer-value adding collaboration projects.
  • Work in collaboration with local, Nordic and European Marketing networks, ensuring insights- and content sharing.


What you will need to succeed

In the position as Brand Manager Oncology, you will be a key player and informal leader on the GU Cancer journey. To be successful in this role and aligned with our values, you have a strong patient and customer focus. You also have a can do-attitude and are an excellent teammate with documented project management skills. You are experienced in working with cross-functional, highly collaborative teams and have excellent skills in motivating and influencing without authority.

You will apply your experience in brand management and omnichannel communication to contribute in the core value team. For this you need a proven record of developing insights and actions based on in-market analytics and market research.

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