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Global Brand Manager Fragrance, Personal and Hair Care
1 week ago
Global Brand Manager Fragrance, Personal and Hair Care
Stockholm, SwedenPurpose of the role
To further strengthen our Global Product Marketing Department, we are searching for a Global Brand Manager to support our Fragrance, Personal and Hair Care category team. The role will report into the Senior Global Marketing Director, Fragrances, Personal and Hair Care.
About the Product Marketing Department
Our Global Product Marketing department features some of the most inspiring and talented professionals in this field. Split into 6 category teams, we focus on developing Oriflame's new and exciting global brand concepts for our markets and regions around the world covering Skin Care, Wellness, Fragrances, Colour Cosmetics, Personal & Hair Care and Accessories.
If your dream is to think, create and deliver a rich product portfolio that will be the pride of the whole company and benefit its future growth, then our Product Marketing team is the place for you.
Your responsibility
You will develop new and manage existing Beauty Products that are sold in over 60 markets across the globe, including:
- Strategy – Responsible for developing and implementing brand/tier/segment strategy and for reaching targets and KPI's. Supports the category strategy development.
- Concept Creation – Create commercially strong product concepts for new product developments.
- New Product Development (NPD) – Manage NPD projects from start to finish, working alongside packaging, procurement, fragrance development and R&D.
- Product Communication – Prepare and manage communication briefings alongside the global 360 Communication team.
- Business Cases – Prepare product business cases for new launches to ensure commercial viability.
- Sales Performance – Monitor and analyse brand/segment/product performance and sales with regions.
Critical for your success in this role:
- Consumer Focus: capable of identifying a clear and relevant consumer insight and to build a strong reason to believe and launch
- Business understanding: In this role you will be responsible for boosting business KPIs, challenging products forecasts and influencing markets and NPD team to increase sales and reduce costs. Need of having a holistic view of the business, understanding how products KPIs will influence positively the overall brand/ category KPIs.
- Creativity & Innovation: in this role you will need to have the knowledge how to read trends and transform them into products opportunity. Keep updated glance on innovation and new technologies
- Entrepreneurship / Ownership: Feeling of Brand Ownership, leading the business as you own. Responsible for Marketing activities and accountable for other areas.
- Strategic Thinking: Responsible for having and developing a medium- and long-term view of the brand/segment and its impact on the total category. Able to write official strategy documents and plan 5Y KPIs projections.
- You have a passion for beauty and the world of international marketing.
- You enjoy both the creative and commercial side of marketing.
- You have a positive attitude and see opportunities from challenges.
- You are pro-active, have good time management and prioritization skills, and can multi-task multiple projects at once.
- You always keep an open-mind, are easy to approach and you have a great ability to collaborate with people.
- You are a self leading person that take accountability and responsibility
- University degree in Marketing, Business Administration or equivalent
- 5+ years of experience within Marketing, preferably from an international environment
- 3+ years of experience in New Product Development
Be fluent in English, knowledge of other languages is appreciated
What do we offer?
This is a full-time permanent position based in our headquarters in Stockholm. With us you get the opportunity to work in an international and diverse environment with top level creatives, brand strategists, procurement & packaging professionals and innovative scientists, just to name a few
Global Brand Manager Fragrance, Personal and Hair CareOriflame is a leading company in direct sales of cosmetics and wellness. We are present in more than 60 countries, of which we are the market leader in more than half. Oriflame has its origins in Sweden, with corporate offices in Switzerland. We offer a wide range of high quality beauty products, as well as a unique opportunity to join us as a Brand Partner and start your own business.
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