Lead Media Strategist

We are looking for a
Lead Media Strategist to join our team in Stockholm
This role is for someone who combines sharp strategic thinking, strong business understanding, and clear communication, with the ability to connect business goals, marketing objectives, and media strategy into coherent, effective plans that create impact over time.

At Precis, Media Strategy sits at the intersection of business strategy, integrated brand and performance thinking, media dynamics, and execution. As a Lead Media Strategist, you take ownership of cross-media strategies, grounded in a strong understanding of how media choices work together over time, how audiences engage across touchpoints, and how success can be meaningfully evaluated.

You will work closely with Channel specialists, Creative, and Data & Technology, ensuring media strategy is not only insightful and ambitious, but also clear and actionable. This is a senior role with strategic and communicative responsibility, where you are expected to challenge thinking, elevate the quality of strategic output, and help shape how media strategy is defined and developed across clients and teams.

Are you curious to learn more about us? Read more about us here. For insights into what life is like at Precis and a peek at the perks of working with us, visit this page. In our Handbook, you can get a neat summary of who we are, our culture and our offices.
In
this document
, we have summarised what our recruitment process looks like. Take a look
We are committed to building an inclusive and fair workplace that attracts talent and advances its people, regardless of their background, experiences or perspectives. We believe that a diverse set of minds will continue to contribute to our innovative culture and our ability to reinvent ourselves constantly.

What You Will Be Doing

• Develop holistic, cross-media strategies aligned with client business and marketing objectives.
• Translate complex inputs - business challenges, data, research, and market context - into clear strategic narratives, KPI and media frameworks.
• Define how different media choices contribute over time and set appropriate evaluation approaches (such as incrementality testing, brand monitoring, or cross-channel performance analysis).
• Lead media planning and guide media mix and budget decisions based on objectives, audience behavior, and market context.
• Collaborate closely with Solution Groups across Precis to ensure strategic alignment across disciplines.
• Present strategies, insights, and recommendations in a structured, visually strong, and compelling way.
• Act as a strategic sparring partner, contributing to raising the level of media thinking and delivery.

What We Are Looking For

• 5+ years of experience in a strategic media role, such as media strategy or media planning.
• Strong ability to lead media strategy from a broader business and marketing perspective, connecting brand considerations, performance outcomes, and media choices into a coherent approach.
• Experience working across a broad range of media types (e.g. programmatic buying, offline media, social, and search), with an understanding of how different channels contribute in different ways over time.
• Experience evaluating media effectiveness beyond channel-specific metrics, using broader measurement, testing, or analytical approaches to inform strategic decisions.
• A strong sense for structure, clarity, and visual storytelling, able to communicate complex strategic thinking in a clear and compelling way.
• Comfortable working cross-functionally, challenging briefs, and acting as a strategic driver in discussions.
• Fluency in English and Swedish.

What We Offer
You can read our full offering in our
handbook
.

• An intense learning environment where you will be able to grow and develop your skills and passions alongside some of the brightest minds in the industry.
• A culture that is built on collaboration, trust and innovation. We value having fun together - that's why we also have regular afterworks, team events and a yearly festival.
• Transparent salary setting, you can find all our salary bands in our handbook. This role is an L4 role within the Media column. Check it out
• 30 days paid leave, flexible public holidays, parental pay, a solid pension scheme and key insurance. Our different offices also offer different perks such as massage, health care contributions, free book orders, healthy snacks & great coffee, EAP programs and your choice of PC or Mac.
• A diverse environment with a high focus on inclusion and belonging. We speak 46 native languages around Precis, and our internal inclusion score is 4.5 out of 5.

We update all candidates on their applications by email. If you don't receive an email from us, please check your spam folder.