Strategic Brand Manager

This job is with Avery Dennison, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company. We are Making Possible products and solutions that help advance the industries we serve, providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. We design and develop labeling and functional materials, radio frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and offerings that enhance branded packaging and carry or display information that improves the customer experience. Serving industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 35,000 employees in more than 50 countries. Our reported sales in 2024 were $8.8 billion. Learn more at

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Please let us know if we can support you with reasonable accommodations throughout the application process by contacting our Talent Acquisition team
About The Role
We're looking for a dynamic, self-motivated, and detail-oriented Strategic Brand Manager to make a significant impact on our brand's presence in the apparel industry. In this role, you'll use your expertise, creativity, and strategic thinking to drive business growth and client satisfaction. This position requires someone who can lead complex projects, define program needs, manage sales processes from start to finish, and build strong client relationships. You will play a key role in developing and implementing brand strategies that align with our overall business objectives.

Responsibilities

• Cultivate and strengthen client relationships by responding to inquiries and providing comprehensive information about our services.
• Manage the product development process from initial client discussions to final product approval, launch, and order fulfillment.
• Oversee all sales activities, including inventory tracking, client sales reporting, and product development monitoring using digital tools like Oracle SalesCloud, Oracle Commerce Cloud, Eloqua, and other pricing and product specification systems.
• Develop and present global pricing proposals and manage price approvals in competitive bidding situations.
• Stay informed about industry trends and product innovations.
• Conduct market research and competitive analysis to identify opportunities and threats.
• Analyze brand performance and provide recommendations for improvement.
• Collaborate with marketing and communications teams to ensure consistent brand messaging across all channels

Qualifications

• Experience in the apparel industry, product management, or similar roles.
• Proven abilities in customer service, communication, and presentations.
• Demonstrated success in managing multiple projects and meeting deadlines.
• Proficiency in technical and digital tools, including Google Suite, ERP systems (Oracle preferred), pricing tools, and product/customer databases.
• Strong data analysis skills to inform decision-making; comfortable with quantitative analysis and presenting data insights.
• Skilled at building and maintaining positive relationships with clients and partners.
• A flexible and adaptable approach with a desire to learn, grow, and take on new challenges within a global Fortune 500 company.

Additional Information

Additional information

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