Director Product Management – Footwear

Director Product Management – Footwear

Ejendals is a Swedish, family-owned company with a proud legacy of protecting hands and feet in workplaces around the world. Founded in 1949 in Leksand, Sweden, Ejendals has grown into a global leader in workplace safety, specializing in high-quality protective gloves and footwear under the renowned brands TEGERA and JALAS.

With operations in 34 countries, 450 employees, and annual revenues of SEK 2.1 billion, Ejendals continues to expand internationally, driven by innovation, customer collaboration, and long-term vision. The company combines craftsmanship and design excellence with a strong commitment to sustainability and safety.

The Opportunity

Ejendals is now recruiting a Director Product Management – Footwear, a newly established and strategically important role with responsibility for product management of the JALAS footwear category across the Nordics, Europa, and the United States. This is a high-impact position that combines strategic ownership with commercial leadership, offering significant scope for professional growth within a stable and ambitious organization.

The role reports to the Chief Product and Marketing Officer, is part of the Product and Marketing leadership team, and plays a key role in driving the overall strategy for Product Management & Marketing across the organization.

This position is based in Stockholm and requires regular travel.

Key Responsibilities

The Director Product Management – Footwear will:

• Lead the product management function for footwear, overseeing the full lifecycle from concept to launch, sales maximisation and phase out

• Manage, develop and coach a team of five Product Managers

• Strengthen collaboration and efficiency within the team and across key functions, including sales, supply, product development and marketing

• Drive product training initiatives for internal teams and external partners

• Collaborate closely with R&D and Innovation to ensure new products meet market needs and Ejendals' high standards for safety, comfort, and design

• Continuous work on the development of the JALAS brand identity, including design and product positioning

• Work cross-functionally with sales, marketing, and external stakeholders to ensure global alignment and commercial success

• Travel regularly to gain market insights and build strong relationships with customers and partners

Qualifications

Ejendals is looking for a commercially driven product leader with an international mindset and a collaborative approach. The ideal candidate is structured, communicative, and thrives in a dynamic, entrepreneurial yet grounded environment.

• Minimum five years of experience leading qualified teams

• Background in product management withing a manufacturing environment

• Proven ability to define and position products based on market needs

• International experience and strong cross-cultural communication skills

• Experience in product marketing, sales, and/or customer insights

• Relevant academic background

• Fluent in English

Experience in PPE or footwear is a plus but not required. More important is a strong curiosity and the ability to quickly and thoroughly understand the safety footwear segment, driving product excellence across the organization.

What Ejendals Offers

Ejendals offers a central role in a growing international company with a strong culture and clear vision: Zero injuries to hands and feet. The right candidate will join a collaborative and forward thinking organization where innovation, customer success, and long-term growth are key. For the right person, this is a clear opportunity to shape the future of a leading safety brand.

Contact

In this recruitment, Ejendals is partnering with Odgers. For more information, please contact:

Lottis Sparrman

Partner, Odgers Stockholm

Per Wikström

Senior Research Consultant, Odgers Stockholm

We look forward to your application