Swedish CRM Manager

23 hours ago

Stockholm, Stockholm, Sweden Medier Agency Full time

Medier isn't just a marketing agency—we're creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don't just deliver campaigns—we deliver results.

Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You're in.

Job Title: Swedish CRM Manager

Location: Denmark, Remote

Job Type: Full-Time

About the Role

We're looking for a data-driven and creative
Swedish CRM Manager
to join our team and lead customer engagement efforts in the Swedish market. You'll be responsible for planning, executing, and optimizing CRM campaigns that resonate with local players while staying compliant with Swedish regulatory standards. This role spans both
casino and sportsbook
products and plays a vital role in driving retention, engagement, and lifetime value.

Key Responsibilities

  • Develop and execute tailored CRM campaigns specifically for the
    Swedish market
    , with a focus on
    retention, reactivation, and lifetime value (LTV)
    .
  • Own and manage
    lifecycle, promotional, and engagement campaigns
    across casino and sportsbook verticals.
  • Ensure all CRM activities are fully
    compliant with Swedish gaming regulations
    and promote
    responsible gaming
    best practices.
  • Analyze customer behavior and
    campaign performance data
    to continuously improve results.
  • Use CRM platforms for
    personalization, segmentation, and campaign automation
    .
  • Collaborate closely with
    data, product, and marketing teams
    to create seamless and engaging customer journeys.
  • Stay informed on
    local market trends, player feedback, and competitor activity
    to adjust strategies accordingly.

What We're Looking For

  • Proven experience with the
    Swedish gaming market
    and a solid understanding of local regulatory requirements.
  • 1–2 years
    of experience in a CRM role, preferably in the
    gambling or iGaming
    industry.
  • Hands-on knowledge of CRM tools such as
    Optimove, Symplify, or Salesforce Marketing Cloud
    .
  • Strong understanding of
    segmentation, analytics, and retention
    strategies.
  • Experience working across both
    casino and sportsbook
    is highly desirable.
  • Excellent organizational skills, with the ability to
    manage multiple projects
    and collaborate across teams.
  • Fluent in
    Swedish and English
    , both written and spoken.

Why Join Us?

  • Be a
    key player in a fast-paced, regulated market
    with strong growth potential.
  • Receive a
    competitive salary and performance-based bonuses
    .
  • Take advantage of
    career development opportunities
    within CRM and the broader iGaming space.
  • Join a
    multicultural and innovative team
    where your input and ideas are truly valued.

Ready to shape the future of CRM in the Swedish iGaming market? Apply now and let's grow together

Reshape marketing with us. Let's work

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