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Paid Media Manager

2 weeks ago

Stockholm, Stockholm, Sweden Embark Studios Full time 90,000 - 120,000 per year

As a Paid Media Manager at Embark, your role will be to design, execute, and optimize digital campaigns through paid channels that put our games
THE FINALS
and
ARC Raiders
in front of the right players, at the right time. From setting campaign goals and defining audiences, to selecting channels and advising on creative best practices — you'll make sure our marketing investments are impactful, efficient, and drive measurable results.

This role sits at the heart of our growing marketing team. You'll partner with our Marketing Lead, Data Scientists, and Marketing Artists to bring data, creativity, and insight together into campaigns that resonate globally. You'll also collaborate with agency and media media partners, explore new tools and capabilities, and keep Embark at the forefront of the evolving media landscape.

Example Of Responsibilities

  • Plan, launch, and optimize paid campaigns across search, social, display networks, and other evolving platforms
  • Manage advertising budgets and maximize ROI through data-driven decisions
  • Advise on creative needs by channel and market, collaborating closely with our artists and marketing team
  • Build and maintain relationships with platform and network partners, agencies to test new opportunities and stay ahead of industry trends
  • Share insights and advocate for performance marketing's impact across the organization
  • Contribute expertise in gaming marketing, supporting strategies that span full-funnel KPIs

We would love if you have

  • A creative and detail-oriented mind that can champion and test and learn culture
  • Hands-on experience with paid media in gaming, across both digital and traditional channels
  • A solid grasp of planning processes, full-funnel measurement, and attribution approaches
  • Strong interest in the evolving world of data and user privacy, engagement trends, and media testing
  • Some knowledge of global ratings governance and experience running campaigns across multiple markets
  • Confidence in presenting and building relationships with senior stakeholders
  • Experience working with both short- and long-term performance metrics, and leveraging first-party data strategically
  • Professional English communication skills

This is an on-site role, and we are only considering candidates already residing in Sweden.
At Embark we offer competitive salaries, passionate colleagues to share knowledge with and much more, but most of all we invite you to take part of a journey into the unknown, to build creative, surprising and beautiful experiences together.

We welcome game makers of all sex, class, colour, age, gender identity, education, religion, opinion, culture, nation of origin, language, sexual orientation, shape, size, and ability.

Did we leave anyone out? Well, we welcome you, too We think that the gaming industry is made better when everyone has a seat at the table.

Be yourself at Embark and make games while doing so. Please apply with confidence. We can't wait to hear from you (in English)