
Senior Digital Marketing Consultant Expert
11 hours ago
About NoA Connect
We are a leading digital marketing agency that drives customer acquisition and activation through innovative marketing technology, data-driven insights, and strategic advice. Our mission is to help businesses thrive in an ever-changing market by leveraging the power of digital transformation.
Job Description
We are seeking an experienced Digital Transformation Lead to join our team at NoA Connect Sweden. As a key member of our advisory services, you will play a crucial role in driving marketing efficiency and transformation for our clients. This is a senior position within our Advisory team, where we work closely with clients to develop tailored solutions that meet their unique needs.
About the Role
- You will lead end-to-end personalization projects, from strategy and planning to execution and optimization.
- Work hands-on in marketing automation tools (e.g., Salesforce, Adobe, Braze) to implement customer journeys.
- Test, measure, and analyze the effectiveness of the communication and identify improvements.
- Develop and execute personalized marketing strategies using Customer Data Platforms (CDPs), marketing automation tools, CRM, and other relevant technologies.
- Work closely with cross-functional teams including marketing, sales, IT, and data analytics to align customer lifecycle management initiatives with business objectives.
- Serve as a technical expert and advisor to clients, guiding them on best practices in personalization, automation, and data integrations.
- Together with content managers, develop content assets across email, push, SMS, and landing pages.
About You
- 5+ years of experience in CRM, customer lifecycle management, personalization, or related fields, with a proven track record of success.
- Employee experience from a B2B or B2C company.
- Proven business results of your CRM/personalisation initiatives.
- Expertise in Customer Data Platforms (CDPs), marketing automation tools, CRM systems, and IT architecture.
- Strong technical knowledge with hands-on experience in platforms such as Salesforce, Braze, Adobe, Hubspot or similar.
- Proven project management skills, with the ability to manage cross-functional teams and deliver on-time, on-budget projects.
- Excellent communication skills, with the ability to translate technical solutions into business terms for non-technical stakeholders, and vice versa.
What We Offer
- The opportunity to develop your know-how, discuss customer needs, trends, and share knowledge with colleagues.
- The possibility to combine working from home, the office and at client's offices.
- Respect for the personal situation and a healthy work/life balance.
- Great benefits such as pension contribution, wellness allowance and 30 days of paid vacation.
- A platform for individual growth through collaboration across our agency network with cutting edge leading expertise across the entire eco-system of data, technology and creativity.
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