Brand Growth Specialist

3 days ago

Stockholm, Stockholm, Sweden Paebbl Full time

About the Job:

Pebbl, a climate tech innovator, seeks a Marketing Lead to build and execute our marketing function from the ground up. This role offers a unique opportunity to shape the narrative of a category-defining climate tech company and contribute to its growth.

About Pebbl:

Pebbl is a founder-led start-up that uses cutting-edge technology to permanently sequester CO2 and repurpose it into essential products. Our mission is to accelerate the natural process of CO2 mineralization by a factor of a million and make it ready for scale-up. We are backed by supportive investors and feature a diverse team of experts.

Your Key Responsibilities:

  1. Marketing Strategy Development: Create and implement a comprehensive marketing strategy that aligns with our business objectives.
  2. Marketing Team Leadership: Supervise and support the daily execution of marketing campaigns, including content creation, distribution, and performance tracking.
  3. Vendor and Agency Management: Manage relationships with external vendors and agencies, ensuring successful collaboration and adherence to timelines.
  4. Marketing Documentation and Analysis: Maintain and analyze marketing documentation, processes, and performance metrics to ensure compliance with internal standards.
  5. Brand Consistency: Ensure consistent branding across all marketing initiatives and materials.
  6. Cross-Functional Collaboration: Collaborate with cross-functional teams to ensure alignment in brand messaging, content strategy, and marketing campaign execution.

Your Profile:

  • Educational Background: 4-5 years of hands-on experience in marketing, communications, or a related field.
  • Experience: Proven track record in content creation, management, and executing successful marketing strategies.
  • Technical Expertise: Strong writing and editing skills in English, with the ability to produce clear, compelling content (native or bilingual proficiency).
  • Content Management Skills: Demonstrated experience in building and managing content workflows, processes, and documentation.
  • Stakeholder Management: Proven ability to prioritize and manage multiple stakeholders, ensuring timely execution of marketing initiatives.
  • Adaptability: Comfortable working in fast-paced environments with the ability to navigate ambiguity and changing priorities.
  • CRM and CMS Experience: Proficient with CRM platforms (e.g., Salesforce, Pipedrive, HubSpot) and CMS platforms (e.g., Storyblok, WordPress).
  • Marketing Tool Management: Experience using design tools such as Photoshop, Figma, or Canva to create engaging marketing materials. Experience with marketing automation tools and AI-driven technologies to enhance marketing efficiency and personalization.
  • Attention to Detail: Strong organizational skills and the ability to manage multiple tasks while maintaining accuracy and quality in all marketing activities.

Nice-to-Have Qualifications:

  • Industry Experience: Experience in B2B technology, impact, or climate tech industries, with an understanding of industry-specific marketing challenges and trends.
  • Industrial/Manufacturing Knowledge: Familiarity with industrial or manufacturing environments, and the ability to adapt marketing strategies to these sectors.
  • Performance Marketing Experience: Proven experience in performance marketing, with a strong understanding of paid media, metrics, and optimization strategies.

We Offer:

  • Competitive Salary: A competitive salary package that reflects your value to our team.
  • Stock Option Program Participation: The opportunity to participate in our stock option program and share in our success.
  • Private Healthcare Insurance: Comprehensive private healthcare insurance to support your well-being.
  • Annual Training and Development Budget: An annual budget for training and development to help you grow professionally.
  • Annual Wellness Budget: An annual budget for wellness initiatives to support your physical and mental health.
  • Unlimited Days Paid Vacation: Unlimited days of paid vacation to relax and recharge.
  • Up to 6 Months Compensated Parental Leave: Up to 6 months of compensated parental leave to support your family needs.
  • Standard Pension Scheme Support: Support for your pension scheme to secure your financial future.

About Us:

We are committed to creating a positive, inclusive work environment that respects all stakeholders, including our team, collaborators, customers, and partners. Our Code of Conduct reflects our dedication to maintaining a constructive workplace culture.

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