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Market Research Consultant
7 hours ago
We are seeking a skilled Market Research Consultant to lead the development and implementation of innovative market research products and tools. As a key member of our team, you will design impactful research methodologies, analyze data, and deliver actionable insights to empower data-driven decision-making.
Your primary responsibilities will include:
- Create effective survey questionnaires and track respondent quality to ensure validity and reliability of data.
- Analyze complex datasets to derive meaningful insights and present recommendations to stakeholders.
- Develop forecasts and market models to predict future trends and inform business decisions.
- Manage multiple research projects simultaneously, prioritizing initiatives based on organizational needs and resource availability.
- Conduct user interviews with internal and external stakeholders to refine and optimize research products.
Key qualifications for this role include:
- Bachelor's degree in a related field (Statistics, Economics, Business, Data Science) or Master's degree preferred.
- 5+ years of market research experience, including leadership roles.
- Advanced proficiency with Microsoft Excel and experience with survey platforms (e.g., Forsta, Qualtrics, SurveyMonkey).
- Familiarity with data visualization tools (e.g., Tableau, Power BI) and statistical analysis tools (e.g., R, Python, SPSS).
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