Digital Experience Optimizer

7 days ago


Stockholm, Stockholm, Sweden Bokadirekt AB Full time

Bokadirekt AB is Sweden's largest marketplace for beauty and health, with over 20,000 connected specialists. Every month, nearly 2 million bookings are made through their website and app.

Role Overview

We are seeking a talented individual to join our team as a Digital Experience Optimizer. In this role, you will be responsible for analyzing user behavior and identifying areas for improvement on the website and self-serve channels.

Main Responsibilities
  1. Analyze user behavior and website performance metrics to identify opportunities for growth.
  2. Design and execute A/B tests to boost conversion rates and improve overall user experience.
  3. Collaborate with marketing, product, and development teams to implement enhancements and ensure a seamless user experience.
  4. Monitor and act on key performance indicators (KPIs) related to website performance and conversion rates.
Requirements
  • Experience with tools like Google Analytics, Amplitude, Webflow, or A/B testing platforms (e.g., VWO).
  • Strong analytical skills and ability to make data-driven decisions.
  • Basic knowledge of UX design and HTML is a plus.
  • A proactive attitude and ability to manage cross-functional projects independently.
  • Experience in fast-paced SaaS environments is a bonus.


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