
Freelance Creative Director
11 hours ago
Twigeo is a cutting-edge digital marketing agency committed to revolutionizing the way brands interact with their audiences. By harnessing the power of creativity and strategy, we craft innovative campaigns that drive real results.
The Opportunity
As a Freelance Creative Strategist, you will be part of a dynamic team responsible for developing and executing impactful campaigns. Collaborate with cross-functional teams to leverage research, insights, and data to drive creative decisions. With a focus on innovation and measurable impact, you will shape the direction and success of our campaigns.
Job Description
- Design and develop creative strategies by analyzing research, insights, and data to drive impactful campaigns and initiatives.
- Understand client objectives, goals, and priorities to inform creative decisions and optimize campaign performance.
- Provide valuable input in the creative process by contributing to the development of directions, concepts, and innovative ideas.
- Translate data into actionable insights that enhance and support creative outputs.
- Collaborate with designers, content creators, and other stakeholders to produce engaging and relevant content and ads.
- Stay on the pulse of creative trends, platforms, and best practices to bring fresh ideas and strategic thinking to the table.
Required Skills and Qualifications
- Research & Insights: Gather and analyze research from various sources – market trends, audience data, competitor analysis, and campaign performance to uncover actionable insights.
- Collaboration: Work closely with creatives and cross-functional teams (marketing, sales, analytics) to ensure cohesive strategy implementation.
- Client Interaction: Engage with clients to understand their needs and translate them into effective creative strategies (if applicable).
- Creative Briefing: Translate insights into clear, inspiring briefs that equip designers and content creators with the right challenges and context to spark ideas.
- Collaboration: Collaborate with designers, content creators, and other stakeholders to produce engaging and relevant content and ads.
- Insight & Recommendations: Analyze campaign performance, providing insights and recommendations for optimization.
- Presentation skills: Articulate complex strategies and creative concepts clearly to diverse audiences as needed.
What We Offer
- Opportunities to work on diverse campaigns for multiple clients.
- Collaborative environment with a dynamic team passionate about innovation and measurable impact.
- Flexibility of freelance work with opportunities to contribute to exciting projects.
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