Retail Marketing Leader

11 hours ago


Stockholm, Stockholm, Sweden Extenda Retail Full time
Job Description

We are seeking a highly motivated and results-oriented Senior Marketing Manager to lead our team and drive our marketing strategy forward. You have a proven track record of success in B2B SaaS marketing, ideally within the retail technology sector.

In this role, you will be responsible for developing and executing a comprehensive marketing strategy that supports our European expansion plans. You will lead and inspire a team of experienced professionals, ensuring alignment with sales and business development goals.

Key responsibilities include:

  1. Developing and implementing a data-driven marketing strategy aligned with our business objectives and market expansion goals.
  2. Defining and tracking key marketing KPIs, ensuring continuous improvement and optimization of campaigns.
  3. Overseeing all marketing activities, including digital marketing, content marketing, events, public relations, and account-based marketing (ABM).

You will play a key role in positioning our company as a selected vendor of digital retail solutions. We believe you have...

  • A strategic mindset and a proven ability to develop and execute successful marketing plans.
  • A data-driven approach to decision-making and campaign optimization.
  • Excellent communication and interpersonal skills.
  • A collaborative and results-oriented approach.

Required skills and qualifications:

  1. Bachelor's degree in Marketing or a related field.
  2. 5+ years of experience in B2B SaaS marketing, preferably with a focus on the retail industry.
  3. Demonstrated success in developing and implementing marketing strategies that drive lead generation and sales growth.
  4. Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.

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