
Digital Marketing Specialist
3 days ago
We are seeking a highly analytical Digital Marketing Specialist to join our team at Embark Studios.
This role requires hands-on experience with digital advertising platforms, a strong technical background in SQL or Python for advanced data analysis, and the ability to extract insights from large datasets.
The successful candidate will analyze campaign data from platforms such as Google Ads, Meta Ads, and TikTok Ads to assess performance, identify trends, and inform decision-making.
- Analyze campaign data to assess performance and extract insights.
- Create custom dashboards and reports to track KPIs and drive strategy adjustments.
- Leverage A/B testing and other testing methodologies to enhance campaign performance and refine targeting strategies.
Key Responsibilities:
- Analyzing campaign data to identify trends and areas for improvement.
- Creating data-driven strategies to optimize marketing performance.
- Collaborating with cross-functional teams to implement and measure campaign effectiveness.
- Developing and maintaining reporting tools and dashboards to track key metrics.
We welcome applications from candidates with:
- 2+ years of experience in digital marketing analysis.
- Proficiency in SQL for querying and data analysis.
- Experience working with agencies or third-party partners.
- A strong analytical mindset with excellent attention to detail.
- Familiarity with visualization tools (such as Looker or Google Data Studio).
- Effective communication skills and ability to translate data insights into clear strategies.
We value diversity and inclusion. English proficiency is required.
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