
Digital Trade Marketing Expert
7 hours ago
About the Role
We are seeking a skilled Trade Marketing Specialist to join our team in Solna, Sweden. In this role, you will work closely with our global marketing and sales team to orchestrate targeted marketing initiatives within our trade partners' peripherals.
Key Responsibilities
- Develop and execute trade marketing activities with wholesalers and chains (B2B and B2C) through close cooperation with their marketing teams.
- Plan and implement local trade activities in trade media, in-store POS activations as well as 360 digital campaigns.
- Deploy marketing campaigns in digital channels to lead traffic to the trade partner's online shop and generate conversions into sales.
Requirements
- Minimum 2 years of experience in omnichannel retail/trade marketing or sales.
- Masters or bachelors degree in communications/marketing/business studies/comparable studies.
- Fluent language skills in Swedish and English, desirable Danish.
- Experience in working with cross functional teams & team player with a 'can-do' attitude.
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