Marketing Director

8 hours ago


Stockholm, Stockholm, Sweden Anyfin AB Full time

At Anyfin, we make financial lives better by providing innovative solutions. We focus on helping people pay off loans faster and at lower costs.

The role of a Marketing Lead is to drive our growth in Germany. You will be responsible for developing and executing marketing initiatives tailored to the German market. Your primary goal is to increase brand awareness and attract more customers.

We're looking for someone fluent in German who can communicate effectively across audiences. You should have a deep understanding of the German influencer landscape and experience negotiating partnerships that drive results.

A key aspect of this role is running paid social media campaigns, optimizing performance across platforms like Instagram, Facebook, and TikTok. As a hands-on professional, you'll identify influencers, negotiate collaborations, and analyze customer acquisition performance to inform your next move.

Data will be your best friend as you analyze customer acquisition performance, tweak strategies in real time, and uncover insights that drive growth. Staying ahead of trends is crucial, so you'll continuously explore new ideas, experiment with emerging platforms, and create compelling content in collaboration with our design team.

Our biggest growth opportunity lies in Germany, and this role will give you the opportunity to play a significant part in our continued success.



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