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Strategic Insights Manager
2 months ago
We are seeking a highly skilled Strategic Insights Manager to join our team at Mondelez International. As a key member of our Insights function, you will play a critical role in driving business growth by leveraging consumer and shopper insights to inform strategic decisions.
Key Responsibilities- Develop and deploy global frameworks to effectively integrate brand/category/area insights, ensuring relevancy and integration across regions.
- Leverage globally implemented U&A and market structure tools to uncover regional and local consumer, shopper, market, and snacking insights, ensuring global and regional best practices are shared.
- Partner with Brand Marketing and the MD to shape the Annual Contract across different areas, driving business growth through strategic insights.
- Act as the voice of the consumer across the market, bringing consumer-centricity to the market management table.
- Generate behavior-changing insights and identify effective levers of growth on the category/brand/area portfolio, including innovation and equity.
- Liaise with Shopper Insights and other parts of the Insights team to leverage broad shopping and consumer knowledge.
- Leverage Brand Guidance System (Brand Tracking) to inform strategic decisions.
- Managerial experience in insights for consumer products, gained in industry and/or consulting.
- Cross-country experience, demonstrated ability to work across cultures and in remote teams.
- Strong leadership skills with the ability to partner and communicate with stakeholders at all levels in the organization.
- Proven track record of leading cross-functional teams, including influencing without direct authority.
- Experience of managing teams and external agency partners.
Mondelez International is an equal opportunity employer and offers a dynamic work environment, opportunities for career growth, and a competitive compensation package.